Wednesday, July 20, 2011

Jack Daniel's Scout Bobber

I'm not sure I've seen this commercial anywhere but on the Speed channel. I LOVE LOVE LOVE this Sport Scout bobber.

As American As from Aggrodesign on Vimeo.

The caption on YouTube is as cool as the bike.

Paul was renting his 1937 Indian Sport Scout (he bought junk it 37 years ago when it was 37 years old) to a high-production-value Jack Daniels commercial. He parked the bike and stood around, leaning against a wall, waiting for instructions on what to do with the bike. Somebody came up and asked him if he was in SAG (the Screen Actors Guild). Somebody else came up to him and complimented his cowboy shirt, saying that his was much nicer than the ones they rented for the shoot, and asking if they could rent it right off his back.

And then it became clear: "Do you want to be in the shot?" "What do I have to do?" "Just what you're doing now."

So here's the commercial, with Paul Greenstein and his bike:

2 comments:

Flathead45 said...

Beautiful bike. The photography and images in this commercial are really well executed, but the rapid fire cutting between shots annoys the crap out of me. For this we thank the MTV generation?

Sorry, I guess I am old.

BitMonkey said...

They don't use that type of editing on "Jersey Shore" or "16 and Pregnant." Which MTV generation?

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